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The Crown Jewel


Produced, Directed, Designed, and Animated by Greg Herman & Babe Elliott Baker for Challenge Your World. Music & Sound Design by Robert Gaston. Food crown designed by Lauren Indovina. Thanks to all who supported us in making this short film, we had a blast! Make sure to check out some making of material on Greg’s process blog, Swords & Horses!

About The Film

“This film represents some ideas Babe and I feel very strongly about. Food is key to our survival and good or healthy food is essential for our well being. Not only does our machine help the environment, but helps everyone grow their own nutritionally rich foods. Becoming less dependent on what the government decides to feed us, becoming more self sufficient and supportive of our independent growers and local farms. To promote our solution, we felt a broken retro style commercial aesthetic was appropriate as advertising is still part of the problem. The Crown Jewel is solar powered, featuring a detector for separating Heirlooms from Genetically Modified seeds, with preset ultimate growing conditions for your fruits and veggies, and built-in compost bin. We hope you enjoy the film.

About the Artist’s

Greg Herman is an independent director and freelance designer/animator who is currently working remotely in the mountains of North Carolina. He previously worked in NYC at Digital Kitchen, working on development and conceptual design as well as 2d and 3d animations. Greg shoots a lot of Photography and also spends time studying and making matte paintings, one of his main interests. Greg also enjoys writing as an author on Motionographer. You can also read Greg’s personal Blog called swordsandhorses.com

Babe Elliott Baker is Commercial Director & Designer out of Asheville, NC. A conceptual freak of nature self-taught in fine art, design, motion, sound, and dance. His well-rounded experience working in film & entertainment, broadcast, and corporate industries, give him an approach and style like no other. He helped create Motionographer back in it’s infancy and just recently launched WeAreGreen.tv to share his other passions.”

Challenge Your World 20/20 Crazy ideas
20 Artists. 20 Ideas.

Challenge Your World 20/20 is a partnership between Challenge Your World and Motionographer. Each year, 20 video artists create 20 wild, whimsical, and unconventional machines that solve environmental issues. If we’re going to transform the world we have to push ourselves to think differently — so these videos reject the status quo, explore crazy ideas, and blast beyond boundaries.

Would you like to participate? For information on how to submit a video contact Julien Vallée at video@challengeyourworld.com

http://www.challengeyourworld.com

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BabeBaker | June 26, 2009 | Comment!

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